Several years ago, I attended a media conference and what one of the panelists said about what makes a good story stuck. In fact, it not only stuck, I revere his advice (and maybe it wasn’t originally his advice, either) as a golden rule of blogging … Read More
Anyone can write. Few can write well. It’s an art form. It’s a science. And when it comes to web marketing, it’s an essential. And while it can take thousands of hours to master the skill, it is possible to do well following this practical sequential writing formula … I call them the 5 Ps. Read More
